Hi All

Just to let you know all the work has now been submitted including finance report. Thanks to those that added work.

Depa

All Managers

Please can everyone submit there work here. I have copied all the documents pdf and compiled a file that I have submitted on Moodle. This has not been finalised as I am sure there is more to contribute. please let me know so I can attach it to the master file ready for submission. We need to discuss presentation. We can add to the existing if you like.

Regards Depa

Meeting Wednesday 05.05.10

Those attended

Depa Masih Project Manager

Greg Streeks Sales Manager

Jamie Technical Manager

Went through where we are with project. Greg to do a swot analysis to support areas to promote the business and source business. to give a cost of budget required to set up a meeting with Finance to discuss budgets.

Jamie discussed ways of applying prints to devices and to find out a cost effective solution. To have a meeting with finance to discuss cost and budget.

Technology Research - Jamie

Product Customization Service

Company

Stamp It – ‘Start your own trend’

Service

iePeel Skin

Printing onto a range of electronic products including:

Mobile Phones, Laptops, MP3 Players, Games Consoles/Devices

Designs by

Custom designs by the user

Artists

Celebrity names/brands

Sports Brands

Labels

The Tech

I’ve been conducting some research into different ways of printing and producing ‘skins’ for electrical devices. The market is flooded by companies producing ‘tacky’ Plastic cases that are thin, easily scratched and are bad for the environment, due to not being made with recycled plastics. On the other hand, a smaller proportion of the market produce stick-on vinyl covers for a large range of devices. These ‘skins’ are usually vinyl stickers that often leave residue on any surface it is stuck to and are not re-usable or recyclable. This is where ‘Stamp it’ aims to provide a re-usable/recyclable silicon or gel- based case that can be either printed onto or present a design in some form. The reason Stamp it ahs decided to differ from the main portion of the competitors is due to several new developments into silicon and gel based substances which can be manipulated in many ways. Including being reactive to forms of light or chemicals and textures and surface types which could even be printed onto like standard vinyl stickers.

After finding may companies who produce both plastic and vinyl sticker based skins iv been able to produce a Data Sheet to show the average cost of manufacture using different produce types and the general retail price in which it equivilates to.

 

Form	Pro/Cons	Av. Daily Price to Manufacture Multiples	Unit Price Range
Vinyl Sticker	High Quality/ Not re-usable	£50	£5- £12
Plastic Skin	Range of Colours  / Easily damaged	£40	£6-£10
Gel/Silicon	Re-usable/ Other forms still in development	£100	£20-£30

Resources

Vinyl Stickers

http://www.photopaperdirect.com/categories/Creative-Media/Creative-Stickers/

Silk Screen Fabric Gel

http://www.goldenpaints.com/technicaldata/silkgel.php

Sol-Gel

http://en.wikipedia.org/wiki/Sol-gel

http://www.springerlink.com/content/q652010m1xwx6215/

Competitors

Gelaskins

http://www.gelaskins.com/artists.php

Unique Skins

http://www.uniqueskins.com/

Skin It

http://www.skinit.com

Wrappz

www.wrappz.com/skins-for-mobile-phones.php

Intoroskins

www.intoroskins.co.uk  

SCHEDULE

06.05.2010

1PM after e&e go to pub

Discuss

Project Manager - Depa

Finance Manager - Diogo

Branding Manager - Jonathan

Technical Manager - Jamie

Marketing - Lew/ Jade

Creative Director – Michael

Sales Manager – Gregg

1.00 - 1. 30 Update from everyone.

1.30 - 2.00 Meeting with Finance,

Marketing and Technical

Cost and Budgets. Finance

Report to be filled in.

Schedule so far - Depa Masih

	Wk 1 - 05.04.10 - 11-04.10	Wk 2 - 12.04.10 - 18.04.10	Wk 3 - 26.04.10 - 02.05.10 Formative	Wk 4 - 03.05.10 - 09.05.10
	Fill Job Positions
Project Manager		Present Job Descriptions	Power Point Presentation	Meeting
Depa Masih		Research Companies	Research competition	Discuss everyone’s progress and finance report to be done
		Demographics	Update Blog
Finance Manager - Diogo	Attend Business plan workshop			Finance report to be done
	Business Plan
	Costing
	Power Point presentation to rest of team
	Work out all overheads
		Course on Social Responsibility
		Course on Intellectual Property
		Arrange Meeting with Marketing and Sales and Finance
	Mark McGuiness Lecture
Marketing Manager - Lew/Jade		Arrange Meeting with all members of Team to discuss Marketing plan look at examples.		Discuss Marketing Strategies. Cost of Marketing Budget and how to increase customers.
Market Research Manager Depa	Research 3 Similar type businesses with similar idea. What is our point of difference? Cost of Printing on objects. What products are marketable? Look at best places to advertise where we can reach a mass audience.			Demographics/competition
Brand Manager - Jonathan	Research 5 similar Companies on Branding. What makes our Brand Stand out? Unique selling point.			Discuss Branding and look at other companies
Sales Manager - possibly Gregory		Identify What we are selling and target selling opportunities within the Market. Set up a meeting with Finance to generate how much Business each year. Profit and Loss…3 Year forecast on targets and sales plan. Generating new business and keeping those that are loyal.
Head of Corporate Responsibility		Identify Legal documents and legislations and team endeavour responsibility of delivering business proposal to our customers. Look at shareholders and position of responsibility.
Technical Manager Jamie		Appliance of artwork on product and devices/ look at competition and cost effective ways of delivering application		Appliance of artwork on product and devices/ look at competition and cost effective ways of delivering application
Creative Director - Michael		Overseeing design of product. Web Development and consistency with branding. Branding advertising fits with client’s requirements. And the image they wish to promote for their company or product. The main aspects of this role are to interpret a client's communications strategy and then develop proposed creative approaches and treatments that align with that strategy. Another is to initiate and stimulate creative ideas for and from everyone involved in the creative process. In charge of the finalisation quality of the final work. Liaise with artists and Branding and Marketing.
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